AUG 26-28, 2026

The Gurus Taught You To Start Small And Work Your Way Up. That's Exactly What's Kept You Broke.

How to build an easy-to-sell, high-ticket offer in 3 days, using AI to sell and deliver it, without spending years climbing an ascension ladder that was never built to get you anywhere.

This is for experts 1-3+ years in who are done climbing a ladder that was never built to get them anywhere.

Being The Best-Kept Secret Isn't A Compliment

You're good at what you do. You already know that. Your clients know it too, the ones who found you, anyway.

The problem was never your skill. It's that you were taught to build trust the slow way, small offer, prove yourself, ascend clients over time, while the market around you is changing faster than that model was ever built to handle.

ICONMAKER® Live is where that changes, in three days, live, with the exact roadmap that's already taken five rooms of experts from invisible to unmistakable.

  • Position yourself as the ONLY choice in your market

  • Attract premium clients who come to you ready to buy

  • Build a business that grows past six figures — predictably and sustainably

A portion of proceeds supports the ICONMAKER® Foundation, funding microloans for overlooked entrepreneurs.

Real Results From Real Experts

We've used this process with:

  • Experts stuck at six-figures who broke into seven-figures.

  • Entrepreneurs who went from "best kept secret" to industry leader

  • Business owners who slashed work hours while multiplying income

  • Experts who broke through six figures into seven

  • Entrepreneurs who went from “best-kept secret” to category leader

  • Business owners who cut hours while multiplying income

No hacks. No gimmicks. Just fundamentals executed in the right order.

The Ascension Model Was Never Built To Make You Rich

  • It was built to keep you patient. Start cheap, prove your worth, earn your way up to what you actually deserve to charge, eventually.

  • Here's what nobody tells you: while you're climbing that ladder, the market's moving on without you.

  • Trust is harder to earn and easier to lose than it's ever been, and the businesses winning right now aren't the ones patiently ascending. They're the ones who started at the top and got the system to back it up.

That's what three days at ICONMAKER® Live gives you.

Why Most Experts Stay Stuck

(It's Not What You Think)

Most experts don't fail because they aren't good. They fail because:

Their income is a rollercoaster — one big month, then crickets.

They're invisible in their market (clients don't see them as the "only choice").

They work harder and harder, but money still feels capped.

If that sounds familiar, it's not your fault. You were never shown the system.

TESTIMONIALS

What others are saying

"The Ultimate"

"ICONMAKER® is the ultimate model of The NEW Game of Service™"

— Mitch Axelrod, #1 Bestselling Author-Speaker

"Essential"

"This is a No-Brainer if you want to expand your business."

- Lura Kingsford

"Highly recommend"

"THE best, who help other entrepreneurs win and succeed."

- Sam King

The 3-Day Event Breakdown

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Day 1:

Magnetize — Momentum and Positioning

Get clear on why the ascension model never worked for you, and why that was never a skill problem. See what actually makes you the obvious choice in your market, no climbing required.

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Day 2:

Monetize — The High-Ticket Offer Roadmap

Learn the exact process behind our clients' $10,000, $25,000, and $100,000 results, and how to build your own $10,000 high-ticket offer, then extract a smart intro offer directly from it. Discover how to host your own masterclass to book your calendar solid, and where AI fits into building, selling, and delivering all of it.

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Day 3:

Exponentialize — Execute, Show Up, Convert

See a live AI showcase you can put to use immediately, learn what it takes to run a business built to eliminate chaos instead of running on it, and leave with a clear next step, whatever level you're building at.

Reserve Your Seat Before Registration Closes

This is a live virtual event from Wed Aug 26 to Fri Aug 28 (not a pre-recorded webinar).

Every month you wait to learn the offer you actually deserve to build is another month spent climbing a ladder that was never going to get you there.

A portion of proceeds supports the ICONMAKER® Foundation, funding microloans for overlooked entrepreneurs.

WHO'S BEHIND THIS EVENT?

Sheryl Plouffe

Former national TV broadcaster with 3.7 million YouTube views and 20,000 hours of live broadcasting. Helps entrepreneurs scale with AI-powered frameworks and premium high-ticket offers. Co-Founder and CEO of ICONMAKER®, leading the Million Dollar ICONMAKER® Program.

Tom Matzen

Started 94 businesses, 11 of them to seven figures and beyond. His personal coaching clients have generated more than $175 million in sales across dozens of industries. Two-time international best-selling author with 192,000 copies sold. Co-Founder of ICONMAKER®.

Dannella Burnett

Four decades running events from 25 to 250,000 attendees. 94% of her VIP event clients have gone on to run six or seven-figure events of their own. Nearly $100 million generated through her clients' work. Co-Founder of ICONMAKER®, leading Speaker Training and Event Strategy.


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